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https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/5eeaddfd-a990-4e1c-b1d4-e06df1878467/Identifying+Surfaces+2.jpg UX Storyboards https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/6317a8e3-b074-4854-be5b-b8b4a7133a82/Tickets-4.jpg UX Storyboards https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/eccd6c29-61cc-40f1-b869-d57ad4debac2/4.jpg UX Storyboards https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/9ded4006-547d-4ac0-af37-9ae32c81dd19/Time+estimate.jpg UX Storyboards https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/b201b19b-fd07-4c7a-a624-ef9c1b35a705/5.jpg UX Storyboards https://www.rachel-lang.com/go-anywhere-summer-campaign daily 0.75 2023-12-30 https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/e5f0e703-2020-430c-8226-6bbb6d525202/Screen+Shot+2022-11-23+at+5.18.25+PM.png Go Anywhere Summer Campaign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/6bc4856a-3fdb-4907-8a2c-861468278747/Screen+Shot+2022-11-23+at+5.25.38+PM.png Go Anywhere Summer Campaign - Make it stand out I created the “logo” for the Camp Epic concept, and we explored how different visuals and messaging might work in social posts, product, and web assets. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/d3c4b0f9-cdcb-4953-901f-448d4ce3a1d9/Eliana.png Go Anywhere Summer Campaign - Make it stand out Sketch of child with completed activity sheets, visual style exploration. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/894e868f-c027-4daa-98e5-0be6ea6392f6/IMG_4315.JPG Go Anywhere Summer Campaign - Make it stand out I envisioned that after summer, the child would have a visual journal to keep. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/17167436-e204-4b2c-8955-82e29d71fbe6/Dashboard+Mockup.png Go Anywhere Summer Campaign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/312e8181-1ef6-4e6d-9cc6-98567f533e09/Screen+Shot+2022-07-16+at+2.39.48+PM.png Go Anywhere Summer Campaign - Make it stand out My co-worker created the initial Go Anywhere logo, and I adapted it for other design uses and created an alternate logo for specific assets based on his design. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/7f5656b2-e21c-487c-b75a-7c6dba5d2a69/Screen+Shot+2022-07-16+at+2.45.37+PM.png Go Anywhere Summer Campaign - Make it stand out I created the layouts and designed the activity sheets in collaboration with our copywriter. The Cat Ninja sheets were re-used assets and were previously created by another team within our company. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/373c6015-01cc-472e-9b14-5faf9430213b/Epic_GoAnywhere_ActivitySheet1.png Go Anywhere Summer Campaign - Make it stand out I illustrated this search-and-find coloring page in Procreate. The word list was created by our copywriter. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/9d36eb49-8128-424b-b456-2dd7d74d873f/Epic_GoAnywhere_ActivitySheet3.png Go Anywhere Summer Campaign - Make it stand out I illustrated this under the sea coloring page in Procreate. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/2bf5bdde-f92a-462b-8b84-626ee0fbb50d/Postcard_TheLandOfCute.png Go Anywhere Summer Campaign - Make it stand out My co-worker created some initial postcard designs. However, he was pulled to another project so I created two more to match. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/8a7f9ada-4271-4cbd-ab01-09951aacfe80/Postcard_UnderTheSea.png Go Anywhere Summer Campaign - Make it stand out I used my co-workers template, stamp graphics and type style to create a similar design using book art from the collections. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/12277d42-c4e2-4d40-90f8-7e7019c47c0e/BlogHeader_GoAnywhereCampaign.png Go Anywhere Summer Campaign - Make it stand out Image for our company blog post. I used my co-worker’s original postcard designs. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/740939ee-7a25-400b-850e-113346845bd8/Screen+Shot+2022-11-23+at+5.31.46+PM.png Go Anywhere Summer Campaign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/5ff73666-68b0-4788-826a-342e478a55d2/Screen+Shot+2022-07-16+at+3.13.28+PM.png Go Anywhere Summer Campaign - Make it stand out The original design featured a custom layout of alternating graphics in a unique arrangement. Each responsive size would have needed to be custom built to behave correctly. I worked with the dev to decide what layout made the most sense to build quickly, while my manager and art director were out of office. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/f0f5872e-ceec-4d85-96a8-324af7d53194/Screen+Shot+2022-07-16+at+3.12.14+PM.png Go Anywhere Summer Campaign - Make it stand out The completed layout for desktop, mobile and tablet. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/07948b75-dbf8-4970-8c56-9c644785feeb/Screen+Shot+2022-11-23+at+5.28.38+PM.png Go Anywhere Summer Campaign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/7ab434dc-3c75-4b6b-9e4b-14c8e3f3166d/Screen+Shot+2022-11-23+at+5.29.28+PM.png Go Anywhere Summer Campaign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/56c1a24b-37dd-431b-bd4d-4b0506125353/Screen+Shot+2022-07-16+at+5.07.03+PM.png Go Anywhere Summer Campaign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/38b9a4a8-a515-4046-8f90-9088b26d6895/GoAnywhereSummer22_GrossGetaway_XS_S_1886-x-660-%40-3x.png Go Anywhere Summer Campaign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/6c291661-0214-448f-b57b-9b478a3feee7/GoAnywhereSummer22_OuterSpace_XS_S_1886-x-660-%40-3x.png Go Anywhere Summer Campaign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/01351394-e807-4362-bbd6-6907bd936f0d/GoAnywhereSummer22_UnderTheSea_XS_S_AllSizes1886-x-660-%40-3x.png Go Anywhere Summer Campaign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/76b15cf5-e015-417e-a6ad-0d74520c358a/Screen+Shot+2022-07-16+at+3.57.55+PM.png Go Anywhere Summer Campaign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/f4c225f9-3029-4ada-b4e9-87fdbc9b6334/Screen+Shot+2022-07-16+at+4.02.58+PM.png Go Anywhere Summer Campaign - Make it stand out I reused the travel tags and seamless pattern created by my co-worker. For this project, the tag graphics needed to be reworked to remove dates and the books needed to be replaced. Additional social media and email designs for the Go Anywhere team were created by other members of my team to round out the campaign. I did not include them here because although they contain graphic elements I worked on, I did not create the layout designs. https://www.rachel-lang.com/ageism-interactive-explainer-page daily 0.75 2023-12-30 https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/efd50274-6c92-4547-82df-e80fd609c690/Group+68.png Ageism Interactive Explainer Page - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/4717849f-e8a7-40a5-b2d9-f44e179928c2/Screen+Shot+2022-07-26+at+5.15.10+PM.png Ageism Interactive Explainer Page - Make it stand out Google Doc with copy and layout direction. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/26de900e-6534-47ec-8071-b5348ad9be1c/Beth_Circle+1.png Ageism Interactive Explainer Page - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/aa1bdb11-3265-4438-8c37-39064abaa62c/Ayla_Circle.png Ageism Interactive Explainer Page - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/ab3c0414-5fbf-4192-84d2-982c391fffc6/Mark_Circle.png Ageism Interactive Explainer Page - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/b33c027e-4a43-412f-8b16-6ec66e429105/Village3.jpg Ageism Interactive Explainer Page - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/972388ed-80b7-45c1-94cc-e0b8fa08beca/Module+1+-+Intro.jpg Ageism Interactive Explainer Page - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/d923b44d-8f90-449a-ace8-0fb3a967e3e7/Screen+Shot+2022-07-26+at+7.07.19+PM.png Ageism Interactive Explainer Page - Make it stand out This simple prototype allowed the developer to replay the animation so she could pull the timing data and tweak it as needed. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/949a99c6-d988-4631-899a-c0c075e6debb/Screen+Shot+2022-07-26+at+7.09.23+PM.png Ageism Interactive Explainer Page - Make it stand out This animation showed each subsequent word coming onscreen one after the other, so a simple layout to demonstrate was sufficent. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/e4a9a98e-813c-4c06-b22d-e0ed9a196ae5/Group+70.png Ageism Interactive Explainer Page - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.rachel-lang.com/mojave-bloom-studio daily 0.75 2023-12-30 https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/899b2470-5d83-4b67-9687-6f0ada5197b1/brand+board+-+MBS.png Mojave Bloom Studio - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/80fecd7d-3945-4518-99c0-a4b681fa4ae6/MBSEtsy_Mockup.png Mojave Bloom Studio - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/d6d2beca-4ea4-4dc2-b8ba-dfc1fb84f9e3/MBS-Mailing-Box-2.jpg Mojave Bloom Studio - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/d7f0e859-0086-4134-927d-1c5e68df4d5b/MBS-Cards.jpg Mojave Bloom Studio - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/32cdd8f2-8354-43e4-bd64-ecded9f6773e/IMG_1661.JPG Mojave Bloom Studio - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/96f2675f-1de5-4f4f-9044-0881cff4cd04/IMG_8971.JPG Mojave Bloom Studio - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/7c448f7a-e7aa-4112-bc2b-24992250c76a/IMG_8560.JPG Mojave Bloom Studio - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/a928cf70-91c3-430e-a9ad-c61ca86441c8/IMG_8944.JPG Mojave Bloom Studio - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/e24b11fe-3439-4a6e-9eef-1ce241865c24/IMG_9764.JPG Mojave Bloom Studio - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/87b146a0-a757-43b8-af5b-956622d8ad15/Screen+Shot+2022-10-27+at+3.53.40+PM.png Mojave Bloom Studio - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/f2e43d5f-7e66-45f9-b9a7-05d75f8c5160/Screen+Shot+2022-10-27+at+3.45.04+PM.png Mojave Bloom Studio - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/9dc9b22f-d30c-4a5e-a446-5fa3e3dc776a/IMG_4098.JPG Mojave Bloom Studio - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/ebb8a7e5-f32f-4096-b825-364abd28f898/IMG_2911.JPG Mojave Bloom Studio - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/c6cfce64-77cb-4fec-b3c6-fe9f081c63bd/IMG_4181.JPG Mojave Bloom Studio - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/6cc60e56-8755-4027-927a-4663bd6fb40e/63096067440__16607628-A25E-4116-A557-F4174B5943A7.JPG Mojave Bloom Studio - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/86af87cc-4f23-416f-a9cb-2118689cf829/Screen+Shot+2022-10-27+at+2.19.42+PM.png Mojave Bloom Studio - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/a2d204cd-2ff9-45ae-91e6-63ea9a7375eb/IMG_1015.PNG Mojave Bloom Studio - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/b30c517f-d544-4f40-aa88-37d18e5ecb4b/IMG_1016.PNG Mojave Bloom Studio - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.rachel-lang.com/epicwebsitedesign daily 0.75 2023-12-30 https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/930b6c60-01c5-46ac-a067-1e9179fd376e/Screen+Shot+2022-11-23+at+1.47.33+PM.jpg Website Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/d09c86d4-9225-4f41-8a26-24da542d5959/Screen+Shot+2022-11-23+at+2.55.44+PM.png Website Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/d3a2739e-4a66-4817-9b18-164a1db86517/Screen+Shot+2022-11-23+at+1.31.04+PM.png Website Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/1a6b5031-6e6e-469e-b8a6-b143f5339b09/Screen+Shot+2022-11-23+at+1.33.20+PM.png Website Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/7e3598b0-82dd-47fa-8359-35cf4010e791/Screen+Shot+2022-11-23+at+1.28.43+PM.png Website Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/81b18c2a-cece-44fe-a3f3-cd043eeb741d/Screen+Shot+2022-11-04+at+1.15.41+PM.png Website Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/c6322c4d-a0bd-49b0-9500-9b473a719de1/Screen+Shot+2022-11-04+at+2.09.21+PM.png Website Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/3d035116-3809-4e27-8f8c-5143f7215dba/Screen+Shot+2022-11-23+at+4.05.52+PM.png Website Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/eabfb3e8-db55-4f67-b32a-f0252b4297e9/Screen+Shot+2022-11-23+at+4.08.53+PM.jpg Website Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/73e12fb3-a515-44fd-b6a6-48f3ec5c86df/Screen+Shot+2022-11-23+at+4.19.49+PM.png Website Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/2f5ad477-4938-4bb1-8576-7e1eeaf60e51/Screen+Shot+2022-11-04+at+2.01.51+PM.png Website Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/c5451a44-4ec9-46f9-b414-305ebfd8c111/Screen+Shot+2022-11-23+at+4.31.58+PM.png Website Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/19c73bb7-e6e5-4824-a88f-207112a9eca5/Screen+Shot+2022-11-23+at+4.37.36+PM.png Website Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/71601372-ec83-4467-b5c6-5f4b25af9f0b/Screen+Shot+2022-11-04+at+2.22.48+PM.jpg Website Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/ef408f26-9763-4bf9-bd83-bfd35e4ee4d8/Screen+Shot+2022-11-23+at+4.42.17+PM.png Website Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/7b71c5bf-1c22-44d6-885c-56cafe618609/Screen+Shot+2022-11-04+at+2.25.28+PM.png Website Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60d26573bde82f703a991b0e/1a08e306-22a6-4385-a479-95188bf1a620/Screen+Shot+2022-11-23+at+4.45.04+PM.png Website Design - 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